This weekend, I will be co-presenting a full-day workshop with colleagues Mark Marosits and Monica Strachan. Our team has presented extensively on public health, emergency preparedness, behavior change and social media, but this special all-day Learning Intensive presented in association with the American Public Health Association’s Annual Meeting will explore new case studies and recommended best practices for using technology to advance program objectives.
This presentation comes on the heels of a successful speaking engagement at the Colorado Nonprofit Association’s Fall Meeting, where Mark and I presented on “Social Media and Online Collaboration: Sharing Resources, Gaining Strength”. There are countless “Social Media 101″ sessions available for interested parties, and we sought to focus on a possible application for social media (collaboration) rather than the specific tools themselves. This different approach was well-received by attendees who already felt fairly comfortable with the tools and were looking for “the next step”.
The Learning Institute will capitalize on the strengths of the three presenters: Mark, as a senior marketing strategist, Monica as a public health professional interested in measurable outcomes, and my background in the social media/technology space. I am looking forward to the depth of the presentation and am confident attendees will get what they hope from the session.
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