Did you know that everyday Internet usage, such as logging into social networking Web sites, or even conducting online searches leaves behind a trail of personal information that is collected by companies and the government? Well, it can!
The collection of your digital data can lead to the denial of loans, mortgages and even drivers licenses and any laws protecting Internet users from these unfair practices are severely outdated. In fact, the Electronic Communications Privacy Act was passed in 1986, four years before the World Wide Web was created!Because of this, Internet users have questionable protection and in a world where online usage has become an integral part of life, the ability to feel safe online, and take control of our personal information is more important than ever.
We had the privilege of working with the ACLU of Northern California to create an informative and thought provoking campaign that educates people about the digital footprint left behind when using the Internet.
The Demand Your dotRights campaign provides a look behind the digital curtain to see what’s really happening to your personal data online and educates us on how to protect our rights. Check out the campaign here.
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